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这一次我买了凡客

凡客脱胎于PPG,同样的烧钱模式,同样的末路英雄,同样爱喊口号。在如日中天的“凡客体”时代,我没有买凡客;在陈年拾人牙慧地要“极致”和“单品”的时候,我愈发讨厌凡客;在陈年因喜穆旦而贬周杰伦时,我第一次注册了凡客帐号,买了凡客。


众所周知,上节目很容易被人误导说两句狠话,并不代表陈年有多讨厌周杰伦,而且我亦非周杰伦黑。我买凡客,实因为凡客做对了事情。


文化衫嘛,当然要和文化紧扣,若少了文化,它就只是T恤而已。只不过这次凡客选了非大众文化的诗文化而已,从影响广度来讲自然比不上可乐的歌词瓶,但从影响深度来讲自然远胜浅显的歌词。世俗浅显的东西,阅赏后如同玩一场激烈的电子游戏之后留下的无尽空虚,刺激激烈,但没有挂杯,没有层次,没有味道。


古来诗歌不分家,自然也有不少好歌词。由诗人转做歌手的80多岁的老汉Leonard Cohen,一首Suzane,俨然是关雎的60年代版。求之不得,寤寐思服之际,竟臆想到了耶稣,如凡人般沉没,你亦想跟他走。


suzanne takes you down to her place near the river

you can hear the boats go by

you can spend the night beside her

and you know that she's half crazy

but that's why you want to be there

and she feeds you tea and oranges

that come all the way from china

and just when you mean to tell her

that you have no love to give her

then she gets you on her wavelength

and she lets the river answer

that you've always been her lover

and you want to travel with her

and you want to travel blind

and you know that she will trust you

for you've touched her perfect body with your mind.


and jesus was a sailor

when he walked upon the water

and he spent a long time watching

from his lonely wooden tower

and when he knew for certain

only drowning men could see him

he said "all men will be sailors then

until the sea shall free them"

but he himself was broken

long before the sky would open

forsaken, almost human

he sank beneath your wisdom like a stone

and you want to travel with him

and you want to travel blind

and you think maybe you'll trust him

for he's touched your perfect body with his mind.


now suzanne takes your hand

and she leads you to the river

she is wearing rags and feathers

from salvation army counters

and the sun pours down like honey

on our lady of the harbour

and she shows you where to look

among the garbage and the flowers

there are heroes in the seaweed

there are children in the morning

they are leaning out for love

and they will lean that way forever

while suzanne holds the mirror

and you want to travel with her

and you want to travel blind

and you know that you can trust her

for she's touched your perfect body with her mind.


穿越过野人谷的穆旦,也不差,我买的是这件“不败的英雄,有一条软骨”T恤。40年代的鼠穴,现在依然意义非凡,这就是文化的杀伤力。


凡客可能依然卖不好,但值得支持。


鼠穴


我们的父亲,祖父,曾祖,

多少古人借他们还魂,

多少个骷髅露齿冷笑,

当他们探进丰润的面孔,

计议,诋毁,或者祝福,


虽然现在他们是死了,

虽然他们从没有活过,

却已留下了不死的记忆,

当我们祈求自己的生活,

在形成我们的一把灰尘里,


我们是沉默,沉默,又沉默,

在祭祖的发霉的顶楼里,

用嗅觉摸索一定的途径,

有一点异味我们逃跑,

我们的话声说在背后,


有谁敢叫出不同的声音?

不甘于恐惧,他终要被放逐,

这个恩给我们的仇敌,

一切的繁华是我们做出,

我们被称为社会的砥柱,


因为,你知道,我们是

不败的英雄,有一条软骨,

我们也听过什么是对错,

虽然我们是在啃啮,啃啮

所有的新芽和旧果。



Tags: 凡客 穆旦

发布: blaine 分类: 谈传播 评论: 0 浏览: 215
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